Branding Strategies

At IRHC Group Restaurant Consulting, we pride ourselves on our highly skilled team of restaurant marketing experts. Ranging from startups to turnarounds, our proven history of highly successful restaurant marketing solutions and branding initiatives, says it all.

 

   Whether you want to develop an entirely new restaurant brand, increase sales and profitability, or simply maximize your marketing opportunities, our restaurant marketing group will work closely with you to achieve your desired goals.

By assessing consumer, competitive and brand attributes, as well as competitive opportunities, we will develop insights and recommendations that will result in an effective and compelling marketing program for your business.

• Assessing Consumer, Competitive and Brand Attributes
• Insights & Recommendations
• Research—Focus Groups, In-store Intercept Surveys
• Review and Assessment of Existing Research and Research Recommendations & Coordination
• Menu Merchandising and Design
• Brand Positioning and Brand Development Strategies
• Marketing Planning and Media Strategy
• Local Marketing Strategies
• Public Relations/ Press Releases
• Social Media and Video Media

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